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Zebra label printers · Australian stock

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Desktop printers for a counter or an office, and the labels and ribbons that feed them. Prices are what you pay, in Australian dollars, including GST, excluding freight.

There is one question to answer before the model matters, and it is the one underneath. Get it wrong and the printer is fine but the labels are unreadable in a year.

Ask this first

Ribbon, or no ribbon?

Every label printer is one of two things, and the model number usually ends in a letter that tells you which. It is the difference between a label that lasts a fortnight and one that lasts a decade.

Direct thermal

No ribbon at all

Heat goes straight onto heat-sensitive stock. Nothing to load, nothing to replace, and the lowest running cost there is. The print fades with sunlight, heat and handling — which does not matter at all on a courier label read once, and matters a great deal on anything still being scanned next year.

Right for: despatch and courier labels, food date labels, anything read within weeks.

Thermal transfer

Melts a ribbon onto the label

Costs a consumable and a moment loading it. In exchange the print does not fade, and on the right stock it survives sunlight, water, and being rubbed against things in a warehouse for years.

Right for: shelf and bin labels, asset tags, product labels, anything outdoors or handled.

The pairing is the part that goes wrong. A ribbon run against the wrong stock is the most common way a printhead dies early, and the printhead is the expensive part of the printer. We supply the labels and the ribbons as well as the machine, so the matching is our problem rather than something you find out about at the third replacement.

The range

What we stock.

Desktop printers to start with. Industrial and mobile are on their way onto this page as the prices are confirmed — ring if you need one before it appears here, because we can quote anything in the Zebra range.

Zebra ZD220 desktop label printer, black, front three-quarter view.

Zebra ZD220

The desktop printer for somebody printing labels rather than running a production line. Four inch, USB, and available either way — with a ribbon or without.

Desktop4 inchDT or TT2 yr warrantyCheck availability
From, inc GST$509 See it →
Zebra ZD421 desktop label printer, black, front three-quarter view.

Zebra ZD421

The step up from the ZD220. Same four inch label and the same ribbon-or-not choice, built for more printing — and it connects by USB, Ethernet or wireless rather than only the one way.

Desktop4 inchDT or TTUSB, Ethernet or WLAN2 yr warrantyCheck availability
From, inc GST$612 See it →
Zebra ZD621 desktop label printer, grey, three-quarter view with a colour touch display.

Zebra ZD621

The top of the desktop range. A colour touch screen, a dual-wall frame and ribbons four times longer than the machines below it — for a printer somebody actually operates rather than one that sits in a corner.

Desktop4 inchDT or TT203 or 300 dpiColour touch screen2 yr warrantyCheck availability
From, inc GST$799 See it →
Zebra ZT411 industrial label printer, metal case, media cover open.

Zebra ZT411

The industrial machine at desktop width. Four inches, a metal frame, and quicker than the six inch ZT421 — with peel-and-rewind or wireless as the two upgrades, at the same price for different reasons.

Industrial4 inchRibbon or no ribbon203 dpi1 yr warrantyCheck availability
From, inc GST$2,298 See it →
Zebra ZT510 industrial label printer, silver metal body, media door open.

Zebra ZT510

All metal, sealed against dust and damp, with gigabit Ethernet and a serial port. The one to put somewhere the air is not clean — plainer than the ZT411, and priced above it.

Industrial4 inchRibbon or no ribbon203 dpiSealed buttons1 yr warrantyCheck availability
Inc GST$3,333 See it →
Zebra ZT421 industrial label printer, metal case, front three-quarter view.

Zebra ZT421

The industrial machine for labels wider than a desktop printer takes. Six inches, a metal frame, and a roll that lasts a shift — with an optional peel and rewind that is fitted at the factory.

Industrial6 inchRibbon or no ribbon203 or 300 dpi1 yr warrantyCheck availability
From, inc GST$3,995 See it →

Six printers on this page, and that is the honest state of it. Three desktop and three industrial, which covers most of what a warehouse actually orders. Mobile printers are next.

Everything Zebra makes can be quoted whether or not it has reached this page — the list here is what has been priced and photographed, not the limit of what we supply. That includes machines Zebra no longer makes. If you are running a Z105SL, a ZM400 or anything else from that era, we still know them, still repair them and can tell you what replaces yours.

Before you ring

The four things that decide it.

01

How long the label has to last

This is the ribbon question above, and it decides the printer before anything else does. Weeks, and direct thermal is cheaper to run. Years, and it has to be thermal transfer.

02

How wide the label is

Most desktop printers take up to four inches, which covers the great majority of shelf, product and despatch labels. Wider than that is an industrial machine and a different conversation.

03

How many a day

A few hundred is a ZD220. Around a thousand freight labels a day is a ZD421 or a ZD621 — built for it in a way the entry-level machine is not. Continuous, all day, every shift, is an industrial machine.

None of that is a rated figure and we will not pretend otherwise. It is what selling them for thirty-five years says, which we think is worth more than a duty cycle nobody tests.

04

What is going to send it the labels

A PC over USB is the simple case. A network, an ERP system, or a handheld out on the floor is not harder, but it is worth saying out loud before you buy, because it changes which model and which options.

Tell us what you are printing, and onto what.

Bring the label you use now, or a photograph of it. Half of all print quality problems are a ribbon and a stock that were never meant to meet, and that is visible in a picture.